|
Internet Marketing
|
|
Written by Poor Irishman Internet Marketing
|
|
Really Simple Syndication(RSS) marketing leverages syndicated web feeds to place your message in the hands of subscribed readers.
Broaden the reach of your website's fresh content. New articles, updated services and product information is downloaded instantly by subscribers interested in you.
Compared to websites, RSS Feeds have a few advantages enhancing the user experience:
- Users are notified of new content without having to actively check for it!
- The information presented spares visitors the effort of navigating an entire website.
- Media files can be automatically distributed without visitor intervention.
RSS Feeds are operated by many news web sites, active companies, weblogs, schools, non-profit groups, and podcasters.
Get a Quote Today!
|
|
|
|
|
|
|
Internet Marketing
|
|
Written by Poor Irishman Internet Marketing
|
|
Podcast marketing takes advantage of syndication feeds to distribute audio and video clips to customers. Your message is sent to subscribers for playback on mobile devices and personal computers. The term was first used in 2004 to describe the mixture of iPod use and personal broadcasting.
As the host of a podcast you will be recognized as a leader among internet promoters. Usually a podcast features a branded show, with new episodes released at planned intervals(daily or weekly).
Subscribe to the Poorcast from Poor Irishman Internet Marketing for a great example!
Get a Quote Today!
|
|
|
Web Design
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing assists clients with E-Commerce solutions including online stores, shopping carts, payment processing, and more.
The trend for 21st century businesses is to offer their products and services electronically. Major companies and retailers offer their products online, and so can your small business or organization! Customers expect quick, easy, and efficient service from your company. Poor Irishman Internet Marketing provides the solutions to meet their expectations.
Get a Quote Today!
|
|
|
Internet Marketing
|
|
Written by Poor Irishman Internet Marketing
|
|
Viral Marketing refers to a technique that leverages existing social networks to produce exponential increases in brand awareness. It can often be word-of-mouth delivered and enhanced online. Viral Marketing harnesses the network effect of the Internet and is very useful in reaching large numbers of people rapidly.
Viral Marketing allows customers and visitors to pass on and share interesting and entertaining content. The content is sponsored by your company and carries your brand. When companies are looking to build awareness of a product or service, viral marketing is essential. Viral marketing commercials often take the form of funny video clips, or interactive Flash games, images, and even text.
Viral marketing is very popular because of the simplicity of executing a campaign, relative low-cost, good targeting, and high response rate. The main strength of viral marketing is its ability to obtain a large number of interested people at a very low cost.
Viral marketing avoids the annoyance of spam mail; and encourages satisfied customers to tell a friend. Similar to a positive word-of-mouth recommendation, Viral Marketing is one of the most successful methods found to reach a targeted customer base.
Get a Quote Today!
|
|
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
|
How Many Clicks Does It Take? The Owl in the Tootsie Pop commercials was indeed very wise. He used to ask "How many licks does it take to get to the center of a Tootsie Roll lollipop?" And he usually only got as far as three, or sometimes four licks - before chomping down! This should be the same model you use when capturing sales, or sign-ups on your website.
|
|
Read more...
|
|
|
|
|
Web Hosting
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing provides secure hosting services to small businesses, non-profits, organizations, and individuals. Website Hosting describes the size of your precense on the internet. A footprint of your online representation. Poor Irishman Internet Marketing handles the technical aspects of carving out your section of the world wide web.
Choose from several options:
24 Month Hosting - A strong, Long Term website hosting solution that becomes a Vital Part of your success strategy! For everyone who has made the decision to get online - and stay online. This option includes FREE Website Install & Setup, and FREE Domain Registration!
12 Month Hosting - A simple, Moderate Term website hosting solution. Useful for testing your target markets, and establishing an online presence. If everything goes as planned - step up your committment with the 24 Month Hosting plan.
6 Month Hosting - A nice, Short Term website hosting package. For Educational, Political, and Organizational events. Not everyone has to be online year round - this package fits you perfectly!
3 Month Hosting - A Very Short Term website hosting plan. Mostly used for hosting special events, and community information. This plan is helpful as a marketing platform for smaller promotions.
Get a Quote Today!
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
|
Capturing our ideas at the speed of thought is difficult. From the first cuneiform tablet - chiseled out at the dawn of time. Next we used notes and scribbled on parchment and paper scraps. Eventually we gained small portable audio recorders... I think the really old one's used mini-tapes! I recommend picking up the more recent digital versions. While convenient and effective for capturing our thoughts - - What is the point if no one hears those ideas? (* I am reminded of a Tree, falling in the forest - and not a soul around to hear it...) |
|
Read more...
|
|
|
|
|
Web Design
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing sees your website as a collection of information about your company, products, events, and people. Designing your website is defined as the arrangement and creation of webpages that make up your entire website. Individual webpages display your information in a professional, and attractive manner. The primary goal of every website should be to generate a specific action from the visitor. Most often that action is to purchase your product, or contact your company directly.
A professional and attractive website will enhance the visitor experience, and increase website visibility among search engines. Your content must be organized, informative and easily understood for the visitor to feel welcome. A crisp, clean layout encourages customers and visitors to return again and again.
Poor Irishman Internet Marketing understands that a professional or business website should not be cluttered with distracting or disturbing content. A company should plan for customers to navigate the website with ease. An educational website must appear pleasant and organized; setting the environment for learning new ideas.
Poor Irishman Internet Marketing website design and layout maintains these standards and promotes their practice in the web development community. We provide a professional & affordable first-step onto the Internet for small business, non-profits, organizations, & individuals!
Get a Quote Today!
|
|
|
Internet Marketing
|
|
Written by Poor Irishman Internet Marketing
|
|
E-mail marketing as direct marketing uses electronic mail to communicate commercial or fundraising messages to an audience. In effect, every e-mail sent to a potential or current customer is considered e-mail marketing. However, Poor Irishman Internet Marketing uses the term when referring to:
E-mail Newsletters developed with the aim of enhancing relationships with current or past customers, and to encourage loyalty and repeat business. E-mail Newsletters act as a strong referral marketing tool with many subscribers often passing the information on to friends and associates.
E-mail Promotions which work to acquire new customers or convince old customers to buy something immediately. Often presented as a Press Release, Product Update, or Event Announcement.
Signature Advertisements placed within company e-mails sent by your staff to your customers. A recommended and affordable method of ensuring your regular e-mails generate click-thrus, referrals, and revenue.
Get a Quote Today!
|
|
|
Web Design
|
|
Written by Poor Irishman Internet Marketing
|
|
Feedback Forms enrich customer relationship management by gathering details about customer satisfaction. Organizations leverage forms to populate member databases with personal details, and put their strongest members to work on tasks they will enjoy! Sales focused companies streamline lead qualification, and improve close rates through online quote forms. Poor Irishman Internet Marketing creates and enhances your feedback forms to overcome your challenges.
Get a Quote Today!
|
|
|
Web Content
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing will relocate your existing content to a newer content management application. Websites with overwhelming amounts of products, service descriptions, or regular updates are prime candidates for content management. When there is not enough time in your day to bother with a website update, call Poor Irishman Internet Marketing to schedule an update!
Get a Quote Today!
|
|
|
General
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing provides internet marketing, web design, e-commerce, graphic design, website layout, content creation and management, domain name registration, and secure website hosting services. Harness the power of internet marketing for your website. Be more successful - utilize our knowledge and experience for your website today!
Poor Irishman's experience - available for driving your website's success - begins at the birth of the Internet itself. Over the past several years - as the Internet grew into a crucial marketing vehicle - Poor Irishman.com watched and learned. Our company is young, but our knowledge runs deep.
The unique blend of marketing solutions you choose to reach your goals is critcal. Harness the power of internet marketing for your website.
Visitors expect professional website design with ideas presented clearly. Make it easy for your guest to find exactly what they need - make them feel at home. Professional design and layout is vital to your visitors experience.
The Internet provides new channels of communication never before available! All the bells and whistles are fascinating - but they are only useful when the message is received. Make sure your visitors get the message clearly. Guarantee they take action immediately!
Poor Irishman.com handles the technical aspects of carving out your corner of the web. Set up shop in the virtual marketplace - and soon you'll experience real results! Poor Irishman.com is your internet surveyor, digital architect, and street sign installer.
Be more successful - utilize our knowledge and experience for your website today!
Get a Quote Today!
Subscribe Now! Hear Exclusive News & Content on the PoorCast
|
|
|
Internet Marketing
|
|
Written by Poor Irishman Internet Marketing
|
|
Search Engine Marketing (or SEM), is a collection of marketing methods used to increase website visibility in search engine results.
The key methods you should consider are:
Search engine optimization which improves your ranking by using relevant keywords and your website structure. Your content must be easily read and understood by a search engine's software programs to gain higher ranking. Websites following the latest SEM trends are typically listed first on search engine results, and are more visible to the visitor.
Pay-Per-Click advertising allows websites to pay a search engine for guaranteed high ranking! Display ads posted next to natural search results are also available. This tool is very useful to industries with tough competition for visitor attention.
Poor Irishman Internet Marketing is an expert at the weaknesses and strengths of search engine marketing. Our methods help clients find the best way to promote their particular website in search engines.
Get a Quote Today!
|
|
|
Web Content
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing builds basic community solutions into every website we design. Some clients require a more extensive community management application, and we are pleased to provide this service. Connect website visitors with one another, and connect clients with company representatives. An active and growing community is the best way to build awareness of your purpose, product, or service.
Get a Quote Today!
|
|
|
Web Hosting
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing installs complete website solutions for small businesses, non-profits, organizations, and individuals. Every web page of your site is part of a living organism driven by a complex database.
Our solutions meet the needs and exceed the challenges of your organization. Poor Irishman Internet Marketing has the experience and knowledge to fulfill your expectations.
Installing a complete website has the feeling of hanging your “Open for
Business” sign in a crowded shopping district, or starting a warm fire
in your living room fireplace to welcome your visitors and guests. Roll out the red carpet for visitors immediately - get your website up and running today!
Get a Quote Today!
|
|
|
Web Content
|
|
Written by Poor Irishman Internet Marketing
|
|
The content written by Poor Irishman Internet Marketing for small businesses, non-profits, organizations, and individuals meets and exceeds client expectation. Clear communication is the key to website success. Keep visitors returning to your website by immediately providing the information they seek. Replace bulky commentary with well-written, action-driven content!
Get a Quote Today!
|
|
|
|
|
|
|
Autoresponders
|
|
Written by Poor Irishman Internet Marketing
|
Get YOUR hands on
Poor Irishman Updates!
Please enter Your Name & Primary Email Address
to Subscribe To Our Mailing List.
Poor Irishman Updates provide you with
leading edge information on web marketing trends,
web design services & advice, web content suggestions,
and domain & hosting information!
Poor Irishman.com guarantees the permanent
removal of your email address from
the Poor Irishman.com list if you ever
wish to unsubscribe.
Note: In each email you receive, there will be a link to
unsubscribe or change your areas of interest.
Your privacy is important to us -
we will never Share, or Sell Your Information!
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
Spelling out Internet Marketing you will only notice two instances of the letter I. One, found with the word Internet and another found with the word Marketing. But - like the mystical third eye which symbolizes a state of enlightenment - there is a third I hidden in internet marketing. |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
The internet marketing game is about turning as many visitors into satisfied customers in as few moves as possible. One of the fastest and most effective ways seems to have presented itself recently. |
|
Read more...
|
|
|
Web Hosting
|
|
Written by Poor Irishman Internet Marketing
|
|
Poor Irishman Internet Marketing provides domain name registration and domain transfers to small businesses, non-profits, organizations, and individuals. Your domain name is a specific representation of your individuality on the world wide web. The domain name is like your home address, the location of your online representation. For visitors to visit you online, you must have a proper address! Poor Irishman Internet Marketing helps you get an address, and stake your claim on the digital frontier. Set up shop in the virtual marketplace - and soon you'll experience real results!
Choose from several options:
Domain Name Registration - Your domain name is like the address of your home. Without a domain name, people will never locate you on the internet. Choose a name that's right for you! Do you require a .com, .org, .biz, .net, .edu, or another website address?
Domain Transfer - Moving doesn't have to be difficult. We will help you move your domain to a new registrar quickly and easily. There are several reasons to move your domain to a better host. Let Poor Irishman Internet Marketing help you relocate without hassles.
Domain Name Renewal - Keep your domain name as long as you want! Before you loose the perfect website name, make sure you know when the registration expires, how to renew, and how to save money in the process. Poor Irishman Internet Marketing will help you renew your website address with ease.
Get a Quote Today!
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
|
Google has taken steps to ensure advertisers, and businesses can now register private domain names through the Google Applications service. |
|
Read more...
|
|
|
Book Reviews
|
|
Written by Poor Irishman Internet Marketing
|
|
Podcasting - a trend introduced by Apple's i-Life through the iPod, iTunes and now many other devices - has changed the landscape of on-demand content. Listeners and viewers (search "video blog" in Google!), can grab their favorite news, talk, or entertainment shows on the go. Listening and watching when it is convienient. This means your customers can take you with them - and share your message with friends more easily - infecting many new customers! Podcasting: Do It Yourself Guide |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
The world wide web (as the consumer knows it today) was born in about the 1990's. There is a world of history to dig into if you like - but what is more intriguing is the Web's future. Enter Web 2.0! |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
|
It's beginning to look a lot like Christmas - and everywhere you go Online Retailers are rolling in cold hard cash! So far this season, Online Shopping has netted over $15 Billion in sales - and the shopping is not done yet. |
|
Read more...
|
|
|
Other
|
|
Written by Poor Irishman Internet Marketing
|
Woodbridge High School held Career Day November 8. Poor Irishman was invited to speak with tomorrows leader's about careers in Business. Students were encouraged to examine their hobbies, talents, and abilities in order to discover... |
|
Read more...
|
|
|
Book Reviews
|
|
Written by Poor Irishman Internet Marketing
|
|
Snow Crash is a science fiction novel written by Neal Stephenson and published in 1992. It is his third novel. It follows in the footsteps of cyberpunk novels by authors like William Gibson and Rudy Rucker, but breaks away from this tradition by having a heavy dose of satire and black humor. Snow Crash (Bantam Spectra Book) |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
|
Internet Marketing is always in a state of flux. Influences from consumers around the world effect the way your local customers find, shop, and interact with your online precense. For this very reason - the Web is a Mistress. |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
|
Google is the best known internet search engine of the current internet landscape. In the future, with advances in search algorithms and technology this may change. For the moment - shouldn't you know where you rank on Google? |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
MAC has been making waves recently in the home computing market. After intense battles with Microsoft for years - could 2007 be the year MAC makes a move into dominant position? |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
Your advertising is delivered to potential customers in many forms. Traditional television, radio, direct mail, printed publications, and telemarketing still hold their ground. The consumer shift is toward email, internet, and consumer-defined-content marketing - like TiVo and RSS Feeds. How do large companies, seasoned in traditional marketing, take advantage of internet based multi-channel marketing... |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
As the technology gets better, people get more clever. Did you ever see Get Smart? This old sitcome was loosely based on a James Bond-like spy character. Maxwell Smart had a pair of shoes - with a phone in the base! Can't you see it now... You might see it soon. Take a look at where mobile is headed. Take a look at how some of these industry leaders are using high-speed wireless and mobile devices. Then consider what content you need customers to see, and how best to deliver that content! |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
|
Search Engine Optimization, Pay-Per-Click Advertising, Search Engine Marketing - all these roads lead to the same goal. That goal - to increase traffic on your website by being the perfect match for someone searching your service. How expesive it will be to travel one road versus the other is a question on every internet marketing strategists mind. A recommended strategy is marketing locally with keywords reaching very specific niches of your customer base. The broad search term - a catch all your certain to fall into - is not recommended and can be quite costly. |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
The Internet plays a larger role every year in holiday shopping. Shoppers are expected to spend $791.10 individually this year on holiday merchandise. And the Internet is expected to capture one-fourth (29%) of that revenue. |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
DHL, the express shipping company, is finalizing preparations across the country to prepare for this year's peak holiday shipping season. Starting Thanksgiving week - DHL says it expects holiday shipment volumes to climb steadily until Wednesday, December 20. That day - hand in hand with Cyber Monday - is DHL's peak shipping day. On that day, DHL plans to deliver more than two million individual pieces throughout the United States. |
|
Read more...
|
|
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
|
Happy Thanksgiving! Merry Christmas! Happy New Year! The Holidays are here - and festive moods lend to seasonal sales. Hook your message to a warm fuzzy holiday feeling, and your email response will increase. |
|
Read more...
|
|
|
Client Spotlight
|
|
Written by Poor Irishman Internet Marketing
|
|
P-Quiet & Company specialize in sound deadening materials for PVC pipes. Meeting with the owner to discuss his need for internet advertising and an online shop - I was quickly aware of the impact his company could have on homes across the country. |
|
Read more...
|
|
|
|
|
Other
|
|
Written by Poor Irishman Internet Marketing
|
The title of a popular play I recently attended - I Love You, You're Perfect, Now Change - celebrates the modern-day mating game. The single element needing most of the work in relationships - Communication!
So this month let's get some real Feedback! Open communication between customer & company. Drop me a line, give me a call, or fill out this Customer Survey. |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
E-mail marketers typically make the mistake of thinking they can follow the same rules as postal direct mail makerters. In the direct mail arena there are levels of expertise in the design of postal marketing. Consultants boast about their success at developing “lasting controls” – a mail piece with a strong track record of exceptional response.
However, e-mail marketing is still maturing. Let's have a look at some of the differences, and some best practices for your email marketing campaigns. |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
Podcasting is developing a strong following throughout different generations, genres, and gadgets. But what is podcasting, and how can it help you obtain or retain paying customers? In 2005 "podcasting" was coined Word of the Year by New Oxford American Dictionary. Are you still unsure of this new concept? Let's analyze the tool together, and put it to work for your organization. |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
Microsoft and Sprint have partnered to offer advertisers a special mobile search with targeted advertisements. The deal is the first between a major search company (Microsoft's MSN Search) and major wireless carrier (Sprint). |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
|
Local retailers and servie providers don't need to target customers in cities three states away. Their target audience is right at home. So why do so many search engine placement companies, pay-per0click campaigns, and search result reports try to rank your local serach results against national trends? The problem is not with ad strategy companies, but uninformed clients. When local retailers learn how local search works, and it yields results - they will wuickly reposition themsleves as local industry leaders! |
|
Read more...
|
|
|
Client Spotlight
|
|
Written by Poor Irishman Internet Marketing
|
Eva C Maddox is a local author and Christian. Her insights into daily life coupled with Bible study produced a fine devotional for women. As a member of the Delmarva Christian Writers Fellowship, Eva was already well on her way to promoting the book. Heading into the holiday season - Eva contacted Poor Irishman.com for help with online sales... |
|
Read more...
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Autoresponders
|
|
Written by Poor Irishman Internet Marketing
|
Thank You for
Your Purchase of
Poor Irishman
Internet Marketing
Products & Services!
Please enter Your Name & Primary Email Address
to Subscribe To Our Mailing List.
Poor Irishman Updates provide you with
leading edge information on web marketing trends,
web design services & advice, web content
suggestions, and domain & hosting information!
|
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
|
Black Friday - the busiest retail shopping day of the year - falls immediately after Thanksgiving Thursday. A growing trend among holiday shoppers is the option to shop online, almost exclusively. This trend brought about a new mega-shopping day - Cyber Monday! |
|
Read more...
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
Black Friday's grip on Holiday shopping loosens. Consumers are shopping whenever they want. A recent Holiday Shopping report reveals what is driving the change, and how retails should prepare. Atlas predicts... |
|
Read more...
|
|
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
Nine words taught me the lesson of performing for the Mind's Eye. The human brain is an alien world, the mind a scary storm raging across the surface of that landscape. Sending your message into unknown territory can result is your missions failure. Know the route to safety and achieve success in marketing. The first time I experienced... |
|
Read more...
|
|
|
Client Spotlight
|
|
Written by Poor Irishman Internet Marketing
|
Wesley United Methodist Church of Seaford is moving forward! The little church by the road has big plans for the future congregation. The Seaford community is growing steadily. Wesley evangelism has a fresh attitude using Internet popularity among Senior Citizens and tech-savvy Youth to leverage growth. Wesley turned to Poor Irishman.com for... |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
There's a great book out called Who Moved My Cheese? This month I am giving the book away to everyone who wants a copy! You will meet Sniff, Scurry, Hem, and Haw. Your journey will lead you along the path behind other readers like: Dr. Norman Vincent Peale (The Power of Positive Thinking), Dan Rather (formerly CBS News). |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
Navigation is one problem websites avoid fixing. Your navigation must be clear and understandable to everyone who visits. These tips will help with great website navigation. Poor Irishman.com would be happy to discuss which one is right for you. Every web site has a different layout – but no visitor should ever walk away from your site confused or frustrated... |
|
Read more...
|
|
|
Marketing Moment
|
|
Written by Poor Irishman Internet Marketing
|
Two major themes run through marketing - "We" & "Me." Which theme drives your website? Customers ask “What’s in it for me?” But self-focus is killing many marketing campaigns! Customers want the great experience your product delivers. Include the customer in the content – the customer will include your... |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
Will YouTube be a marketing tool in several months? New methods need to mature, but YouTube is growing up in a hurry! Forbes digs deep and reveals 83% of owners purchased DVRs to avoid commercials! So why does YouTube hold the attention of TV-trashers? The Poor Irishman expects video marketing to... |
|
Read more...
|
|
|
News To Use
|
|
Written by Poor Irishman Internet Marketing
|
Microsoft takes another step forward in digital advertising and marketing - in order to compete with Google. Google Earth brought us some incredible scenes of Katrina Aftermath, and National Geographic Photo Safaris. Now, Microsoft moves it's Virtual Earth a step ahead. Microsoft hopes to sell ad space to a limited number of major players... |
|
Read more...
|
|
|
Helpful Hints
|
|
Written by Poor Irishman Internet Marketing
|
Pay Per Click advertising carries many internet marketing campaigns. This tool can be as simple or as complex as you would like to make it. But the simple truth exists that companies with websites competing in the open market cannot survive long without a strong PPC campaign... |
|
Read more...
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
|
|
Direct Mail
|
|
Written by Poor Irishman Internet Marketing
|
|
E-mail marketing as direct marketing uses electronic mail to communicate commercial or fundraising messages to an audience. In effect, every e-mail sent to a potential or current customer is considered e-mail marketing. However, Poor Irishman Internet Marketing uses the term when referring to:
E-mail Newsletters developed with the aim of enhancing relationships with current or past customers, and to encourage loyalty and repeat business. E-mail Newsletters act as a strong referral marketing tool with many subscribers often passing the information on to friends and associates.
E-mail Promotions which work to acquire new customers or convince old customers to buy something immediately. Often presented as a Press Release, Product Update, or Event Announcement.
Signature Advertisements placed within company e-mails sent by your staff to your customers. A recommended and affordable method of ensuring your regular e-mails generate click-thrus, referrals, and revenue.
Get a Quote Today!
|
|
|
Direct Mail
|
|
Written by Poor Irishman Internet Marketing
|
|
Podcast marketing takes advantage of syndication feeds to distribute audio and video clips to customers. Your message is sent to subscribers for playback on mobile devices and personal computers. The term was first used in 2004 to describe the mixture of iPod use and personal broadcasting.
As the host of a podcast you will be recognized as a leader among internet promoters. Usually a podcast features a branded show, with new episodes released at planned intervals(daily or weekly).
Subscribe to the Poorcast from Poor Irishman Internet Marketing for a great example!
Get a Quote Today!
|
|
|
Direct Mail
|
|
Written by Poor Irishman Internet Marketing
|
|
Really Simple Syndication(RSS) marketing leverages syndicated web feeds to place your message in the hands of subscribed readers.
Broaden the reach of your website's fresh content. New articles, updated services and product information is downloaded instantly by subscribers interested in you.
Compared to websites, RSS Feeds have a few advantages enhancing the user experience:
- Users are notified of new content without having to actively check for it!
- The information presented spares visitors the effort of navigating an entire website.
- Media files can be automatically distributed without visitor intervention.
RSS Feeds are operated by many news web sites, active companies, weblogs, schools, non-profit groups, and podcasters.
Get a Quote Today!
|
|
|
Direct Mail
|
|
Written by Poor Irishman Internet Marketing
|
|
Search Engine Marketing (or SEM), is a collection of marketing methods used to increase website visibility in search engine results.
The key methods you should consider are:
Search engine optimization which improves your ranking by using relevant keywords and your website structure. Your content must be easily read and understood by a search engine's software programs to gain higher ranking. Websites following the latest SEM trends are typically listed first on search engine results, and are more visible to the visitor.
Pay-Per-Click advertising allows websites to pay a search engine for guaranteed high ranking! Display ads posted next to natural search results are also available. This tool is very useful to industries with tough competition for visitor attention.
Poor Irishman Internet Marketing is an expert at the weaknesses and strengths of search engine marketing. Our methods help clients find the best way to promote their particular website in search engines.
Get a Quote Today!
|
|
|
Direct Mail
|
|
Written by Poor Irishman Internet Marketing
|
|
Viral Marketing refers to a technique that leverages existing social networks to produce exponential increases in brand awareness. It can often be word-of-mouth delivered and enhanced online. Viral Marketing harnesses the network effect of the Internet and is very useful in reaching large numbers of people rapidly.
Viral Marketing allows customers and visitors to pass on and share interesting and entertaining content. The content is sponsored by your company and carries your brand. When companies are looking to build awareness of a product or service, viral marketing is essential. Viral marketing commercials often take the form of funny video clips, or interactive Flash games, images, and even text.
Viral marketing is very popular because of the simplicity of executing a campaign, relative low-cost, good targeting, and high response rate. The main strength of viral marketing is its ability to obtain a large number of interested people at a very low cost.
Viral marketing avoids the annoyance of spam mail; and encourages satisfied customers to tell a friend. Similar to a positive word-of-mouth recommendation, Viral Marketing is one of the most successful methods found to reach a targeted customer base.
Get a Quote Today!
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|
|
Clients
|
|
Written by Poor Irishman Internet Marketing
|
|
|
|